News & Views
The latest information on remodeling in North East WisconsinHomeowners Seek a ‘Sense of Calm’ in Remodels
This article was originally published on June 4, 2024 in Qualified Remodeler. Homeowners are expressing a desire to bring “a sense of calm” into their home through organic modern design, Japanese influences, wellness features and reading rooms, even while some are...
How to Correctly Hire for Business Growth
This article was originally published on June 26, 2024 on ProRemodeler Refloor CEO Brian Elias shares exactly how his company hires the correct people for the correct seats. Refloor started four years ago, and today, we’re nearing $70 million in revenue—without...
12 Habits of Highly Successful Home Improvement Sales Managers
This article was originally published on June 26, 2024 on ProRemodeler In the highly competitive world of home improvement contracting, effective sales management is crucial for your company's success. Here are 12 habits of highly successful home improvement sales...
The Big Reveal
This article was originally published on the May 2018 issue of Pro Remodeler very remodeling sales presentation is a tug of war. The homeowners are pulling for a price breakdown, partly because they’re wary of being overcharged, but also because they need to make...
NARI’s Prestigious Awards Program Renamed
To better reflect the professionals served by the National Association of the Remodeling Industry (NARI), the association has rebranded its prestigious Contractor of the Year (CotY) Awards program as “NARI Remodeler of the Year™.” “With its new name, the awards shine...
The Great Housing Crunch
This article was originally published on April 5, 2024 in THE WEEK. High prices and a lack of supply are putting the dream of homeownership out of reach for millions of Americans. How severe is the housing crisis? Economists estimate the U.S. has any- where from 2...
10 Remodeling Sales Techniques for 2024
This article was originally published on May, 14, 2024 in ProRemodeler. Industry advisor Mark Richardson says the most important sales tip in today's remodeling market is to focus on the right client. On this episode of Remodeling Mastery, he offers 9 other tips to...
NEW NARI Mourns the Loss of Lauren Kiefer of Jack Kiefer Heating & Air
Lauren Elizabeth (Hood) Kiefer Age 46 Of Neenah, WI (Formerly of Hancock, MI) Passed away unexpectedly on Friday, June 7, 2024. She was a devoted mother, wife, sister, daughter and friend. Lauren was born October 1, 1977 in Marquette, MI. She is the daughter of...
10 Remodeling Sales Techniques For 2024 (Podcast)
Industry advisor Mark Richardson highlights the importance of focusing on the right client as the most critical sales strategy in today's remodeling market. In this episode of Remodeling Mastery, he shares nine other tips to enhance your closing rate.
Changed Overtime Rule for Salaried Employees
NARI's Government Affairs Committee reminds business owners that the U.S. Department of Labor’s (DOL) final rule on overtime pay eligibility for salaried employees working more than 40 hours a week goes into effect July 1, 2024. Under the first phase, the minimum...
The Most Popular Construction Jobs in Wisconsin
This article was originally published on June 21, 2024 in APG Wisconsin. With red-hot demand for construction nationwide, many builders are struggling to find the professionals they need to keep up. One recent forecast from a national trade association estimated that...
Understanding the Owner’s Role in a Growing Remodeling Company
How well you anticipate growth and the changes it brings will determine your success at the next level.











